THE EFFECTS OF GREEN AND DIGITAL TRANSFORMATION ON THE TECHNOLOGICAL PROGRESS OF COMPANIES – TWIN2TECH

About the project

The current policies of the European Union, aimed at sustainability, impose on companies the acceptance of a triple bottom line in management in terms of the introduction of environmental, social and governance (ESG) goals and the digital transformation of business, which together with environmental norms constitutes the "Twin Transition". Such policies are reflected in the technological progress of small, medium and large enterprises, but with heterogeneous and uncertain results because enterprises are faced with geopolitical (military conflicts, trade wars), economic (auto industry crisis, wages growing faster than productivity and consequent inflationary pressures) and social uncertainties (changes in migration, social and worldview policies) which call into question the feasibility of expensive projects and extend the waiting time for the desired outcomes. Therefore, this project will study how green and digital transformation changes the economy, but through the prism of technological progress and taking into account the (im)permeability of the economic environment that makes such policies less effective. The decomposition of enterprises with respect to size, the use of functional and econometric approaches to analysis and the application of alternative techniques for testing long-term stability will make the desired contributions to economic science and the understanding of economic reality.

Total project value: 60.000,00 EUR

Project duration: October 1, 2025 until September 30, 2029

Project holder: University of Zagreb, Faculty of Economics & Business

  Trg J. F. Kennedyja 6, 10000 Zagreb, Croatia

Project Team

Project Leader: Tomislav Herceg

Department of Economic Theory

         E-mail:   therceg@net.efzg.hr 

Team Member: izv. prof. dr. sc. Fran Galetić

Department of Economic Theory

      E-mail:   fgaletic@net.efzg.hr

Team Member: prof. dr. sc. Martina Sopta

Department of Managerial Economics

          E-mail:   msopta@net.efzg.hr 

Team Member: prof. dr. sc. Ilko Vrankić

Department of Economic Theory

      E-mail:      ivrankic@efzg.hr 

Team Member, PhD Student: Luka Pavelić, mag. oec.

Department of Economic Theory

     E-mail:   lpavelic@net.efzg.hr